The ButterKit alternative for App Store & Play Store screenshots.
macOS-native screenshot studio for Apple platform developers. Launch Shots is free with no watermarks, translates your screenshots and listing copy into 84 store languages, and publishes both straight to App Store Connect and Google Play Console.
Your first screenshot set is on us — and one every month after. No credit card, no watermarks.
- No card
- required
- Zero
- watermarks
- 100k+
- shots created
- 110+
- templates
- 2,500+
- builders
ButterKit is a genuinely strong choice if you build for Apple platforms on a recent Mac — the offline, no-account architecture and Xcode Simulator capture are things a web tool cannot match. Launch Shots is the better fit if you publish to Google Play as well, work from Windows or Linux or an older Mac, or want a free tier with no watermark.
ButterKit is a native macOS app built with Swift and Metal that runs entirely on your machine — no account, no server. It captures from the Xcode Simulator, composes screenshots in 3D device frames, translates into all 50 App Store languages via cloud models (19+ on-device), and uploads screenshots and metadata directly to App Store Connect with per-localization selection. Its device set covers iPhone, iPad, Mac, Apple Watch, Apple Vision Pro and Android. It requires macOS 26.0 or later, and the free tier stamps a "Made with ButterKit" watermark.
The Metal-rendered 3D frames, Simulator capture, fastlane/CI folder linking, and fully offline operation are excellent, and a one-time lifetime licence is a real advantage over any subscription. For an Apple-only developer on a current Mac, ButterKit is a serious tool.
The three practical reasons are platform, store coverage and the free tier. ButterKit needs macOS 26.0 or later, so it is unavailable on Windows, Linux and older Macs; it uploads to App Store Connect but not to Google Play Console, so an Android release is still a manual job; and its free tier watermarks exports, where Launch Shots never does on any plan. Launch Shots also covers 84 store languages against ButterKit's 50 — the difference is Play-only locales.
Apple-platform developers on macOS 26+ who want a native, offline app with Xcode Simulator capture and App Store Connect metadata sync.
Launch Shots vs ButterKit, feature by feature
ButterKit details checked against their own site and store listing in August 2026. Pricing in this category changes often — check ButterKit for current rates. Spot something out of date? Tell us and we’ll fix it.
| Feature | Launch Shots | ButterKit |
|---|---|---|
| Free with no watermark | Yes — every export, every plan | "Made with ButterKit" watermark on free tier |
| Free plan allowance | 1 full screenshot set / month, no card | Unlimited, watermarked |
| Apple device frames | iPhone, iPad, Apple Watch, Mac | iPhone, iPad, Mac, Apple Watch, Vision Pro (3D) |
| Android device frames | Pixel phones, plus Android phone and tablet export sizes | Android 3D device frames |
| Store languages | 3 free · 15 with credits or the Launch Kit · all 84 on Unlimited | 50 App Store languages (cloud), 19+ on-device |
| Templates | 100+, added weekly | Apple-platform templates |
| Device frames | 50+ frames | Metal-rendered 3D frames |
| Direct upload to stores | Yes — App Store Connect + Play Console, multi-account | Yes — App Store Connect only (no Google Play) |
| ASO console | Free on every plan — listing audit, keyword rank tracking, impact analysis | Metadata sync, no ASO audit or rank tracking |
| Platform | Web — any OS, any browser | macOS 26.0+ only |
| Subscription required | No — credits and the 14-day Launch Kit are one-time | One-time licence or subscription |
| Pricing | Free · from $1.93/credit · $39 Launch Kit · $19/mo or $149/yr unlimited | Lifetime $79 direct / $99.99 in-app · $39.99/yr · $9.99/mo · $4.99/wk |
Now Launch Shots manages the whole listing, not just the screenshots.
The copy around your screenshots is half the listing, and it is usually the half that gets edited in a browser tab at midnight. Launch Shots reads it from the store, keeps every locale in one place, and writes it back when you are ready.
Listing — every locale
One grid · every locale · written back
- 01
Pull the live listing
Connect App Store Connect or Google Play with your own credentials, add an app, and every locale you have already published comes down as an editable draft.
- 02
Edit every field
Name, subtitle, description, keywords, promotional text, what’s new. Each one is checked against the store’s character limit while you write, so nothing gets rejected on submission.
- 03
Translate the rest
Write once in your source language and translate into the others. When the source copy moves, only the translations that went stale are flagged — hand-edited ones are left alone.
- 04
Publish copy and screenshots together
Bind your screenshot sets to a locale and push both back in one run. Anything that changed on the store since you pulled is shown side by side before a word is written.
Pulling, editing and translating are free. Credits are only spent when something is written to the store — 1 per locale published.
Launch in every language, not just English.
Translate a single screenshot into every App Store & Play Store language in one click. AI preserves your layout, fonts, and design — no re-design, no manual copy-paste. Right-to-left scripts and non-Latin characters just work.
Same screenshot · Every market · One click
Source
Plan your perfect week
Focus on what matters. Every day.
Localized
Plan your perfect week
Focus on what matters. Every day.
Every store language
From Spanish to Swahili
1-click workflow
No manual re-typing
Layout-preserving
Fonts, spacing, design intact
RTL & non-Latin
Arabic, Hebrew, Hindi, Thai
Loved by app creators.
Here's what people are saying after using Launch Shots for their app launches.
"I've tried a whole bunch of these tools, and this is BY FAR the best."
Downgate Labs
"Amazing tool, every developer should use to improve Appstore/Playstore marketing for your app(s)."
George
"I spent weeks teaching myself image editing just to make an app store display and it wasn't working out. I'm so glad I searched out a better way and found Launch Shots."
Jeff
"Thank you for making this tool! You are a saviour!"
Fenil
"Used this to generate some images for a Product Hunt launch — and I learned about this app on Product Hunt :) All in all, a pretty good experience. I was able to do everything I wanted. The ease of using the device frames was my favorite feature."
Ethan
"Really thanks to you and the developer team for this whole easy-to-use experience — and it's free! Thanks so much, you don't know how much you helped me."
The Rock
"This is the best App screenshot generator!! :)"
Yayo Zenteno
"I like the ready-made templates. It's also user friendly."
State Capture
"Amazing experience so far, very helpful tooling."
forked
"Searched for a long time and finally found you."
Азат Керимкулов
"Amazing"
Get Spnsr
"Straight forward and into the point, no complexity."
Mostafa
"Nice and clean."
Waleed
Frequently asked
Is ButterKit free?
ButterKit has a free tier, but exports carry a "Made with ButterKit" watermark. Pro removes it and unlocks App Store Connect metadata sync. It is sold as a lifetime licence ($79 direct, $99.99 as an in-app purchase) or as a subscription at $39.99/year, $9.99/month or $4.99/week.
Does ButterKit support Android and Google Play?
It includes Android 3D device frames, so you can design Android screenshots. It does not upload to Google Play Console — its direct upload covers App Store Connect only. Launch Shots uploads to both, with multi-account support.
What do I need to run ButterKit?
A Mac running macOS 26.0 or later. Launch Shots runs in any modern browser, so it works on older Macs, Windows, Linux and ChromeOS.
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