The AppLaunchpad alternative for App Store & Play Store screenshots.
Long-standing web screenshot generator with a deep template library. Launch Shots is free with no export watermarks, translates your screenshots and listing copy into 84 store languages, and publishes both straight to App Store Connect and Google Play Console.
You get an editable design, not flat images.
Free to run — no account until you pick a direction.
No screenshots to hand? Start from 100+ templates.

















- 3 sets
- per generation
- Direct
- store publishing
- Apple data
- not estimates
- 100+
- templates
- Zero
- export watermarks
AppLaunchpad is a well-known tool with one of the deepest template libraries in the category. Launch Shots is the more modern alternative — free with no export watermarks, translation into 84 store languages, and direct upload to App Store Connect and Google Play Console rather than a manual export step.
AppLaunchpad is one of the longest-running app screenshot generators on the web. It covers both the App Store and Google Play, ships a large template and graphics library, and offers bulk localization on its paid plan. There is a free tier with a limited template selection and watermarked exports; the Pro plan is a subscription, listed by their help centre at $29/month or $180/year, and they run periodic discount codes.
The template and graphics library is one of the deepest available, which matters a great deal if you would rather start from a finished layout than a blank canvas. It has also been around long enough to be a safe, familiar choice.
The free tier watermarks exports and limits which templates you can use, so in practice AppLaunchpad is a paid tool. People move to Launch Shots for a free plan that watermarks no export, and for direct upload to both stores with multi-account support — useful if you ship more than one app or work across client accounts.
Developers who want a very large ready-made template library and are comfortable with a monthly subscription.
Launch Shots vs AppLaunchpad, feature by feature
AppLaunchpad details checked against their own site and store listing in August 2026. Pricing in this category changes often — check AppLaunchpad for current rates. Spot something out of date? Tell us and we’ll fix it.
| Feature | Launch Shots | AppLaunchpad |
|---|---|---|
| Free with no export watermark | Yes — every export, every plan | Watermarked free plan, limited templates |
| Free plan allowance | 1 full screenshot set / month, no card | Free with watermark |
| Apple device frames | iPhone, iPad, Apple Watch, Mac | iPhone and iPad frames |
| Android device frames | Pixel phones, plus Android phone and tablet export sizes | Yes — Google Play screenshot support |
| Store languages | 3 free · 15 with credits or the Launch Kit · all 84 on Unlimited | Bulk localization on Pro |
| Templates | 100+, added weekly | Very large template and graphics library |
| Device frames | 220+ frames | Standard iPhone, iPad, Android frames |
| Direct upload to stores | Yes — App Store Connect + Play Console, multi-account | No |
| ASO console | Free on every plan — listing audit, keyword rank tracking, impact analysis | No |
| Platform | Web — any OS, any browser | Web |
| Subscription required | No — credits and the 14-day Launch Kit are one-time | Subscription |
| Pricing | Free · from $1.93/credit · $39 Launch Kit · $19/mo or $149/yr unlimited | Pro listed at $29/mo or $180/yr — check their pricing page |
The other half of a launch: the copy around your screenshots, and what it ranks for.
The copy around your screenshots is half the listing, and it is usually the half that gets edited in a browser tab at midnight. Launch Shots reads it from the store, keeps every locale in one place, tracks what each one ranks for, and writes it back when you are ready.
Listing — every locale
One grid · every locale · written back
- 01
Pull the live listing
Connect App Store Connect or Google Play with your own credentials, add an app, and every locale you have already published comes down as an editable draft.
- 02
Edit every field
Name, subtitle, description, keywords, promotional text, what’s new. Each one is checked against the store’s character limit while you write, so nothing gets rejected on submission.
- 03
Translate the rest
Write once in your source language and translate into the others. When the source copy moves, only the translations that went stale are flagged — hand-edited ones are left alone.
- 04
Publish copy and screenshots together
Bind your screenshot sets to a locale and push both back in one run. Anything that changed on the store since you pulled is shown side by side before a word is written.
- 05
Watch what it actually ranks for
The ASO console scores the listing against the store’s own rules, reads a keyword’s rank daily and charts it, and tells you whether your last edit moved anything. Free on every plan, including the free one.
Pulling, editing and translating are free. Credits are only spent when something is written to the store — 1 per locale published.
Launch in every language, not just English.
Translate a single screenshot into every App Store & Play Store language in one click. AI preserves your layout, fonts, and design — no re-design, no manual copy-paste. Right-to-left scripts and non-Latin characters just work.
Same screenshot · Every market · One click
Source
Plan your perfect week
Focus on what matters. Every day.
Localized
Plan your perfect week
Focus on what matters. Every day.
Every store language
From Spanish to Swahili
1-click workflow
No manual re-typing
Layout-preserving
Fonts, spacing, design intact
RTL & non-Latin
Arabic, Hebrew, Hindi, Thai
Loved by app creators.
Here's what people are saying after using Launch Shots for their app launches.
"I've tried a whole bunch of these tools, and this is BY FAR the best."
Downgate Labs
"Amazing tool, every developer should use to improve Appstore/Playstore marketing for your app(s)."
George
"I spent weeks teaching myself image editing just to make an app store display and it wasn't working out. I'm so glad I searched out a better way and found Launch Shots."
Jeff
"Thank you for making this tool! You are a saviour!"
Fenil
"Used this to generate some images for a Product Hunt launch — and I learned about this app on Product Hunt :) All in all, a pretty good experience. I was able to do everything I wanted. The ease of using the device frames was my favorite feature."
Ethan
"Really thanks to you and the developer team for this whole easy-to-use experience — and it's free! Thanks so much, you don't know how much you helped me."
The Rock
"This is the best App screenshot generator!! :)"
Yayo Zenteno
"I like the ready-made templates. It's also user friendly."
State Capture
"Amazing experience so far, very helpful tooling."
forked
"Searched for a long time and finally found you."
Азат Керимкулов
"Amazing"
Get Spnsr
"Straight forward and into the point, no complexity."
Mostafa
"Nice and clean."
Waleed
Frequently asked
Is AppLaunchpad free?
There is a free tier, but it limits which templates you can use and watermarks exports. The full library and localization require the Pro subscription, which their help centre lists at $29/month or $180/year. They run discount codes from time to time, so check their pricing page for the current rate.
Is Launch Shots a free AppLaunchpad alternative?
Yes. Launch Shots is free with no export watermarks on any plan, covers both iOS and Android, and adds direct upload to App Store Connect and Google Play Console. The free plan includes one full screenshot set per month and 3 translation languages; credits or the $39 Launch Kit lift that without committing to a subscription.
Which has more templates?
AppLaunchpad — its library is considerably larger than our 100+. If breadth of ready-made layouts is your main criterion, that is a real point in their favour. Launch Shots focuses instead on the parts after the design: exact store dimensions, translation, and publishing straight to both stores.
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